Monday Happenings: Back From Vegas Version

The lean, but not so mean DBMC team.

The lean, but not so mean DBMC team.

Joe Biden in Boca

Vice President Joe Biden will be in Boca Raton today stumping for gubernatorial candidate Charlie Crist at Temple Beth Shalom in Century Village.

The visit and stump speech is scheduled for 2:30 p.m.

Dr. Jill Biden, the Vice President’s wife, is expected at FAU today.

Speaking of the governor’s race, we’ve all been bombarded with campaign ads slamming Crist and Gov. Rick Scott. Can anybody tell us what the candidate’s visions are for the Sunshine State?
Is there a single campaign idea from either side?

Maybe VP Biden will shed some light today.

Providencia Finalists; Vote DBMC

The Delray Beach Marketing Cooperative  (DBMC) has been named one of three finalists for the 2014 Providencia Award.

This is Palm Beach County’s most important symbol of recognition for the local tourism/hospitality industry that generates an annual economic impact of nearly $7 billion in the local economy, welcomes six million visitors a year, supports 60,000 industry jobs and helps to ensure Florida remain a tax-free state.

Discover The Palm Beaches bestows the annual Providencia Award to an individual, institution, corporation or organization that is making an extraordinary and positive impact on local tourism. This year marks the third time in the award’s 24-year history that the recipient will be selected by public vote on People can make their selection online until October 26, and the winner will be announced in conjunction with the 2015 Discover The Palm Beaches Marketing & Sales Plan presentation on November 5 at the Eau Palm Beach Resort & Spa.
“The 2014 Providencia Award finalists represent some of the incredible tourism assets that The Palm Beaches have to offer,” said Jorge Pesquera, President and CEO of Discover The Palm Beaches. In addition to DBMC, the other two finalists are the South Florida Science Center and Aquarium and The Honda Classic.
“For the DBMC to be one of the finalists for this year’s Providencia Award is not only a great honor for the entire city of Delray Beach, it is recognition of the efforts we are making to strengthen our brand as a major tourist destination,” said Stephanie Immelman DBMC Executive Director. “Now we need everyone who lives in Delray Beach – or who comes here to have fun – to go online and vote for the Delray Beach Marketing Cooperative.”


Over the last two decades, Delray Beach has been dramatically transformed from a quaint, quiet “Village by the Sea” to the “Most Fun Small Town in the USA,” a year-round tourist magnet with some of the most dynamic thoroughfare of hot-hot-hot restaurants, nightclubs and cultural activities in Palm Beach County. The DBMC has played a major role in the renaissance despite its small team of  Stephanie Immelman, Stephen Chrisanthus, Jarrod White and Tiffany Mazer.
A successful successful partnership between the City of Delray Beach, the Community Redevelopment Agency and the Greater Delray Beach Chamber of Commerce, the primary mission of the DBMC is to attract people to the City, create a positive image and increase awareness of Delray Beach for a positive economic impact through Destination Marketing, marketing programs, special events and community collaboration.
During the last year alone, DBMC Special Events (100-Foot Christmas Tree / First Night, July 4th Celebration, ON THE AVE) have attracted hundreds of thousands of participants, residents and out-of-county visitors alike, generating a positive economic impact of $7,775,000 and millions of positive media impressions.
In addition, the DBMC has successfully launched five major Destination Marketing programs over the last year-and-a-half:, a new tourism-focused and user-friendly website, the perfect tool for out-of-towners seeking a memorable vacation get-away.
+ Visit Delray Beach, a colorful new marketing brochure that highlights local hotels and attractions.
New Mobile Tourism Information App, which will launch next year as part of Rand McNally’s Best Town Travel Guide and for which Delray Beach was chosen to be the test site.
Hot Here: It’s Always Cool in Delray Beach Summer Marketing Campaign, which was designed to attract out-of-state visitors during the summer and shoulder months.
Beach Buddies, a fun and funny joint marketing campaign with Marina del Rey in California that will include cross promotions, a new marketing mascot (Swinton the Turtle) and an aggressive social media campaign.
“The Delray Beach Marketing Cooperative has been and will continue to be an integral force multiplier in the ongoing growth of Delray Beach as a major tourist attraction – as well as the perfect place to live, work and play,” said Immelman
Previous Providencia Award winners include the Delray Beach, International Tennis Championships, International Polo Club Palm Beach, The Colony Hotel in Palm Beach, The Morikami Museum & Japanese Gardens, The Breakers, Kravis Center for the Performing Arts, Burt Reynolds, Norton Museum of Art, Boca Raton Resort & Club, SunFest, Jack Nicklaus, Marathon of the Palm Beaches, Delta Airlines, Alexander W. Dreyfoos, Jr., and the Palm Beach Kennel Club.
About the Delray Beach Marketing Cooperative:
The Delray Beach Marketing Cooperative (DBMC) is a partnership between the City of Delray Beach, the Community Redevelopment Agency and the Greater Delray Beach Chamber of Commerce. The DBMC’s mission is to attract people to the City, create a positive image and increase awareness of Delray Beach for a positive economic impact through Destination Marketing, marketing programs, special events and community collaboration. For more information, please contact DBMC at 561.279.1380 or visit

Weekend Best Bets: Happy Birthday USA

Happy238th birthday America

Happy238th birthday America

Courtesy of the great people at the Delray Beach Marketing Cooperative:

It may be hot in South Florida in July, but when it comes to celebrating the Fourth of July, there’s no place cooler to be than Delray Beach, all topped off by South Florida’s hottest fireworks finale.


“Delray Beach has a reputation for a great party and people come here from all over South Florida to celebrate the Fourth of July,” said Stephanie Immelman, executive director of the Delray Beach Marketing Cooperative, which produces the celebration for the City of Delray Beach “When they get here they see first hand that it’s always cool in Delray Beach.”


Falling on a Friday this year, the July Fourth celebration is a great way to kick off a holiday weekend, with something going on for just about everyone. For complete details, please visit



8 a.m.        Sand-sculpting contest at the beach, also Sandtastic, a professional sand sculpting team that will be creating an American Eagle and Fireworks.


By 1 p.m.  Portions of Atlantic Avenue east of the Intracoastal Waterway and portions of State Road A1A near Atlantic Avenue will be closed.


3:30 p.m.   Flag-raising ceremony with representatives of the U.S. military.


4 p.m.        Live entertainment starts on the main stage and continues throughout the evening, including The Kinected, a four-piece hybrid rock band frequently appearing at Boston’s on the Beach, plus local favorite Mike Mineo and The Petty Hearts, a Tom Petty Tribute Band.


Plus:          A mini-golf course from Putt’n Around and The McKenna Team at Remax presents the Splash Zone, which promises to be the patriotic holiday’s biggest cool down activity.


To help visitors stay comfortable, this year’s celebration will include a “cool down” tent, complete with misters to help beat the heat or take your chances in the dunk tank. For those who want to cool down with a cool drink, Boston’s, Caffe Luna Rosa and Burger Fi are teaming up to create a beachside beer garden.


Fireworks:  The highlight of the celebration is one of South Florida’s largest and longest fireworks show, put on by Zambelli Fireworks and synchronized to music available on Wild 95.5. The 20-25 minute show will feature more than 500 unique shells that are guaranteed to produce oohs and ahs from the crowd. This year, the fireworks will be launched just north of the Marriott Delray Beach.

Be safe, have fun and enjoy!