Our Carl…

Carl DeSantis (1939-2023)

Note: My mentor, friend, partner, employer, teacher, confidante and all-around inspiration Carl DeSantis passed away August 10. He was 84. And even though I knew it was coming and thought I was prepared, I found myself devastated when I got the news while traveling in Maine. Carl was a bright light in so many lives. And as word got out, I began to receive a slew of calls, texts and emails sharing stories from people whose lives had been changed by this wonderful, generous, and kind man.

Everyone processes grief in their own way, and my way is to write out my thoughts. I stayed up late the night I heard the news and the following words poured out.

I want to share my thoughts with you as a tribute to a man who taught me so much and in the hopes that his life provides lessons for us all: to be kind to everyone, to be generous (his favorite saying was “good begets good”) to dream big and never be afraid to go after those dreams. My friend Carl lived a big life, he had big dreams, big appetites, and the biggest heart of anyone I have ever met. But he was also very simple too: he was proud of his family, loved his friends and lived to bring a smile to the faces of all who crossed his path. And so it was…he was a gift to so many.

 

What can you say about a man who changed your life?

A man who changed so many lives.

So many lives….

Great people change the world’s they inhabit and even when they leave this world, their impact, their care, concern, work, ideas, love, and friendship remain. They continue to brighten our lives for having lived so well.

Carl DeSantis was an amazing man. Just an amazing man. We throw that word around frequently, but Carl was truly wondrous. He believed in miracles and made them happen. He believed that anything was possible and if he was involved that was true.

He made a dent in this world and all I can say is look out heaven because your newest resident is one of a kind.

Our Carl always found a way to beat the odds; again and again with a smile and a style all his own. He made us feel good about life…and he modeled generosity, kindness, and love. Oh, there was mischief too…but always in a good and gentle manner. He was a good and gentle man.

But he was also a force of nature. A whirlwind of energy and ideas.

Great people make things happen; even the seemingly impossible.

They blow away the status quo and transform people, industries, and communities.

My friend Carl DeSantis did all those things and more. “And more”…he said those words often.

“Celsius does this and that” we would tell him. And he would say “and more” and those words went on the can for a while…..we had a lot of different cans and a lot of different words on those cans. Because Carl always wanted more. G-d bless him.

 

He saw further, he dreamed bigger, he took huge risks and he always wanted more for everyone in his universe. Carl was always climbing mountains. Always looking for worlds to conquer, new problems to solve.

When I speak to people who know and love Carl—and to know Carl is to love Carl—the first word they often use to describe him is “generous.”

Carl was always looking for ways to help people. All people, literally everyone he came across.

He sat with titans of industry, and he treated them the same as the person who bussed his table or cut his grass. He loved people. And they adored him because he was respectful, and kind and he stood out from the masses because of those wonderful traits.

If you told Carl that someone was ill or hurt, he would often well up with tears. He had the biggest heart.

If you were lucky enough to be in his orbit, you would quickly describe your life in the following way: Pre-Carl and Post-Carl.

If Mr. D saw something in you, he would change your life. It was just that simple and just that wonderful.

Great men like Carl make a lasting splash and the ripples of that splash go beyond anything that even someone with his infinite vision could have conceived of.

So yes, those of us in his “inner circle” were the most fortunate, but his vision, his investments, his entrepreneurial spirit changed entire industries and impacted the world.

He made his first fortune by transforming the vitamin industry with Rexall Sundown and then he revolutionized the energy drink category with Celsius. His vision, his resilience, his belief and his old-fashioned moxie benefited thousands of employees, vendors, retailers, suppliers, shareholders and partners. And millions of consumers….

My friend was a game changer.

And his vision will continue to transform our world as the next generation of Carl’s ideas and investments grow and succeed. Tabanero hot sauce, hatched after a visit to Mexico (“let’s take on Tabasco!” he said and here we are), real estate, restaurants, office buildings and more. And more. Always more.

There’s no doubt, Carl was a world-class entrepreneur…and others will chronicle his many successes in the coming months and years. But I want to talk about the man.

I met Carl over 20 years ago at a charitable function in Palm Beach. Someone pointed him out to me and said it would be a good idea to walk over and introduce myself. So, I did. I had known of Carl, but I had never met him.

We spoke at that event for a few moments—moments, not minutes— and despite owning property in Delray we never interacted when I was an elected official. But my phone rang when I was term limited and so my adventure with Carl began.

He saw something in me. And that’s how he works. At Rexall Sundown, he hired an ex-narcotics detective to run sales because he saw something in that man—and he was right. He hired his driver and good buddy Jimmy because he had a good feeling about him. Many of us at CDS International Holdings were brought into his world because he saw something in us, that maybe we didn’t even see or know about ourselves.

Carl and I had many heart to heart conversations over the years. He believed that G-d had blessed him with what he called “an innate” gift…he knew what products would work and what would fail and he knew people.

He didn’t believe in pedigree, he believed in his gut instincts. So when he met Nick the police detective, he didn’t worry about whether he had a background in sales….he just knew that Nick would get the job done. And I guess when he met me, he knew he wanted me involved in his various adventures. And so I became a very lucky man and my story is not unique because so many can tell the same story.

Being in Carl’s universe is a magical experience….He didn’t think like anyone else, he saw the world differently… he was not afraid to dream big. He was a man of action and a man of endless courage and resilience.

From the outside, it may seem like Mr. D lived in a charm life and there is no doubt that he was blessed. But he endured so much…physical pain, injuries and setbacks that would have leveled a lesser man. But he met every challenge with strength and grace. We can learn a lot from his example.

A few years back, I had a near death experience with a terrible case of covid and violent pneumonia that ravaged my lungs. Many people came to my aid and saved me, and one of them was Carl. Because I learned from his example—I tried to summon his resilience.

During my time of need, Carl told me that he knew in his heart that I would make it…and I hung onto that intuition because I had seen that intuition work wonders. Carl believed in Celsius, when every expert would have said give up. Carl fought every health scare, when doctors would have told him that it’s not possible…he somehow made it through to live, laugh and love another day.

This last season of Mr. D’s remarkable life was not easy….but we witnessed his boundless courage, rock solid faith, remarkable strength and endless generosity even as we saw him slip away.

We saw these magnificent traits manifest themselves through his belief in G-d and Carl’s legendary capacity to fight through adversity. We saw it in his love for his family, friends and his angel Judy. And we saw it in his decision to set up a foundation so that we may help people for decades to come.

Today, those who love Carl have a hole in our hearts.

You see the special people in our lives fill our hearts to the brim, they enrich us in so many ways, and we feel their loss immensely. Losing Carl is like losing the rain…he’s been that fundamental to our lives.

Still, despite our sadness, we can take comfort that Carl is in heaven… we can rejoice that we crossed paths with this wonderful man, and we can resolve to learn from his example by continuing to do work that would make him proud and by treating people with kindness and dignity.

He will live forever in our hearts and deeds….

 

Community & Connections

“ What should young people do with their lives today? Many things, obviously. But the most daring thing is to create stable communities in which the terrible disease of loneliness can be cured.” – Kurt Vonnegut

Don’t you love that quote?
I’ve been thinking about loneliness lately. 
It’s been two years since I recovered from Covid after spending 39 days in isolation at Bethesda Hospital. 
For me, and for millions of others, Covid was a profound experience. The virus changed our world, altered our society and ended and upended the lives of so many people all over the world. 
But even though I was isolated in the hospital I was never alone. I had a community behind me. What a blessing that was. I believed it saved me. 
I’m reliving the power of community this week through the magic of Facebook memories. 
Throughout my hospitalization, I received a steady barrage of encouraging messages and prayers from the community. It was powerful and profound. I’ve been moved all over again just by scrolling through the memories. 
The power of community. What a beautiful thing to behold. 
I saw it again last week when I tuned in remotely to watch the funeral service of former City Commissioner Bob Costin. 
We are deeply saddened by the loss of Bob who was beloved by so many. 
But we are also reminded of the example he set. His was a life of service and dedication to family, friends, country and community. 
Bob loved the community he built here in Delray, at his lake house in Georgia and among fellow RVers and florists. 
Community enriched him, strengthened him and in turn he gave his communities so much. 
Pat Canning, who we lost last week, also understood the power of community and service as did her late husband Vince Canning, who was a legendary civic leader. 
Watching Bob’s funeral and reading tributes to Mrs. Canning, I was reminded of our better angels and better times.  
Across town, our City Commission was meeting and while I don’t watch those meetings I was sent a clip that bothered me. The clip showed a local philanthropist who gave $2 million to Old School Square standing before our elected representatives and wondering aloud why her donation was squandered (the project she funded was not completed when the commission voted 3-2 to terminate Old School Square’s lease after 32 years of service and community building). Margaret Blume, that generous philanthropist, is a wonderful person. If you watch the clip, you can’t help but notice the hurt and disbelief in her voice. She was never thanked. The theater and museum she loves both sit dark. The community she hoped to be benefit with her generosity , is not being served by vacant buildings. 
Friends, we need to tend to our community. We need to repair the parts of the fabric that have been torn. 
We need to honor the memories of our civic leaders who understood that service, love, respect, dialogue and kindness are building blocks that create great and happy places. 
We long to live in a community that wraps its arms around us. It’s a choice. We can do it.  But we need to be intentional about what we want to be. 
At that same commission meeting, a citizens group of which I am a part, led by former Fire Chief Kerry Koen told the commission about a plan to honor the late Alfred “Zack” Straghn, one of Delray’s civic heroes, with a plaque outlining his tireless efforts to make our community a better and more inclusive place. 
The idea seemed to be embraced. That’s a good thing. A start. 
We have so much work ahead of us. 
We may or may not be able to heal the divisions affecting our wonderful country. But I hope we will. 
We cannot bring back those lost to a brutal pandemic. But I pray we can heal those suffering from the lingering effects of long Covid and I hope we can comfort the families of those who lost loved ones. 
I also hope that we will spend some time thinking about those who serve our community as volunteers. 
Volunteers are precious commodities. 
They don’t volunteer for the glory or the credit, they give back because they love something. 
They deserve our thanks and our respect. 
That’s not controversial, that’s basic. 
To come full circle. Take another look at that Vonnegut quote. 
We live in a society of devices. We are buried in our phones, wrapped in headsets and ear buds. 
We work remotely. We date by scrolling through photos on an app. We get our news in silos that agree with our particular beliefs. 
These days we have our own set of facts and we fail to trust institutions we once banked on. 
It’s a recipe for loneliness. 
But the antidote  to loneliness is community. 
It’s a time to reconnect. It’s time to rebuild. It’s time to say thank you. 
It means everything. 
Two years ago, this community wrapped it arms around me and my family. It made all the difference and I’m forever grateful.
I’ve experienced the benefits and I’ve seen the downside when community erodes.
There’s no comparison. Community heals. 
 
 

Kindness Leaves A Mark

A close friend of mine turned 80 last week.
He’s a private person so I won’t name him, but suffice it to say that over the course of his long life he has touched thousands of lives.
But what makes my friend extraordinary is that all of them would say that he influenced them in a positive way. That’s not an exaggeration. Rather it’s a testament to being a good person, someone who wakes up every day seeking to do good in the world.
A common thread ran through the small birthday celebration:  words like kindness, generosity, fun and humility came up time and time again during tributes.
When I left the festivities I thought that’s how it’s supposed to be.
If you live the right way, you will be remembered for your kindness and generosity toward others.
The people we remember, the people who make an impact are those who touch our hearts.
I’ve become absolutely convinced that emotional intelligence is the single biggest predictor of true success in life.
If you can find a way to touch people, make them laugh, show them you care, tell them you believe in them you can move mountains.
I’ve seen it happen.
The best leaders I’ve known have inspired lots of love and affection.
Close readers of this blog know that I’m fascinated by leadership. I believe it’s the answer to most challenges and problems we face.
Put the right leaders in the right seats on the bus and you’ll succeed.
It is not a complicated concept. Yet it sometimes feels so elusive.
Emotionally intelligent leaders get the best out of people. It’s just that simple.
I’ve seen it in business, I’ve seen it at non-profits, fire departments, police departments, a chamber of commerce, arts organizations, a city attorney’s office (here’s looking at you Susan) and in schools.
So perhaps as we go about our lives we should think about what might be said about us at our 80th birthday parties if we are so fortunate to make it that far.
I’d take kind and generous.
It sure beats the alternative.
Plus, we can all use a lot more kindness and generosity in our world.