Campaign Rhetoric & Truth

Two years have passed since the Task Force completed it’s report.

Ahhh campaigns.

Or should I say oy…. campaigns?
We are at the height of the silly season with 8 days left until Election Day in Delray and the insults, innuendo and flat out lies are flying.
I thought I’d delve into two whoppers but first a disclaimer: I’ve endorsed Jim Chard for mayor (not a shocker he’s got a slew of endorsements including from six other past mayors) and Ryan Boylston. So if you need to stop reading here that’s ok. We understand.

The two campaign barbs I want to explore relate to new urbanism and the Congress Avenue Task Force.
One mail piece attacked Mr. Chard for having a “new urbanist” agenda as if  that was some sort of hideous malady. So I thought I’d clarify.
Here’s the definition of new urbanism: “New Urbanism is a planning and development approach based on the principles of how cities and towns had been built for the last several centuries: walkable blocks and streets, housing and shopping in close proximity, and accessible public spaces. In other words, New Urbanism focuses on human scaled urban design. 

Have mercy…who would want that?!
Perhaps, sprawl –which promotes traffic and uses more resources (which is bad for the environment)– would be a better approach?
We think not.

Folks, Delray has long embraced the concepts of new urbanism. It’s been the strategy and game plan and it’s achieved some pretty impressive results.
Someone either wasn’t paying attention to the past 30 years or they really think sprawl and large seas of asphalt parking lots are charming.
Which is a nice segue to Congress Avenue.

I was asked to chair the Congress Avenue Task Force a few years back and we assembled three dozen volunteers who worked for the better part of a year to produce a plan for the important corridor.
We were proud of our work and thought we produced a viable and exciting plan to create jobs, housing and tax base on what has been an underperforming corridor.
We wanted to create ‘Delray’s next great street.’
The commission “accepted” the report (whatever that means) praised it publicly and then let it gather dust on a shelf.
It’s not wise to waste the efforts of volunteers especially when one of our top recommendations was to get moving right away.

Anyway, one of the campaign mailers attacked Mr. Chard for the plan, unfair on many levels because while Jim was a major contributor, he was part of a larger team.

I find it poor form to attack the work of volunteers especially when you don’t bother to attend a single meeting and especially when you are misrepresenting the work of the task force for political gain.
At no point did the task force recommend narrowing Congress Avenue. We did talk about making the road safer, more efficient and more aesthetically pleasing. There was also discussion on creating a job creating destination instead of a speedway to jobs in Boca and Boynton Beach.

A member of the task force called me expressing disgust at the mailer.
It’s just politics I said.
But I was quickly corrected: “well it’s unacceptable to throw volunteers under the bus by lying about what we recommended.”
Yes it is.
But that’s where we are these days.
And it’s why citizens tune out and why they don’t trust politicians.
Vote accordingly.
But please vote. It’s important.


  1. nice work

  2. Very Nice explanation and what we should be aspiring to! .
    A high walkablilty score is essential to future growth and desirability .

    • Jeff Perlman says:

      Thanks Mr. Cocca.
      Walkability is the key to a whole lot of value…and a strong competitive edge.

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